Checklist #2 – Mobile Friendly

Over 50% of Canadians now own a smartphone according to new research from Catalyst and GroupM Next. We use our phones at home, at work and on the go for everything from getting directions to checking the weather to social media and online transactions. With so many people using smartphone, your website has to be mobile…

Details

Google Deadline for Mobile Friendly

April 21st, Google will implement a change that will significantly impact sites aren’t Mobile Friendly This is a time to pay attention.  Google is actually notifying the public that they are making a change and what the change is. If your website is not Mobile Friendly, it’s going to be significantly impacted by the change…

Details

How to Get Better Rankings on Google?

SEO (Search Engine Optimization) SEO is the process of affecting your visibility in a search engine’s search results (see expanded definition on Wikipedia). Getting ranked highly on Search Engines like Google, isn’t easy, but it is possible for many companies to do. Background of Rankings Search engines (like Google) know that if you find what…

Details

Content for Different Buying Stages

Here’s an excellent article that breaks down the three different buying stages and the kind of content that prospects are looking for: Early Stage Leads:  They are trying gathering information about the problem they are facing and how (and if) they can put together a business plan to address their issue. Mid-Stage Leads: They are…

Details