by Trevor Hamilton | Jan 26, 2016 | Blog, Digital Marketing, Featured Resources, SEO
Background About 4 months ago, I got a call from a well-known directory, 411.ca. They told me they could lots of exposure with a prominent placement on their directory. And they also told me how listing with them would help my website’s Google rankings because of...
by Trevor Hamilton | Aug 19, 2015 | Blog, Mobile, SEO
Over 50% of Canadians now own a smartphone according to new research from Catalyst and GroupM Next. We use our phones at home, at work and on the go for everything from getting directions to checking the weather to social media and online transactions. With so many...
by Trevor Hamilton | May 28, 2014 | Blog, Digital Marketing, SEO
SEO (Search Engine Optimization) SEO is the process of affecting your visibility in a search engine’s search results (see expanded definition on Wikipedia). Getting ranked highly on Search Engines like Google, isn’t easy, but it is possible for many companies to do....
by Trevor Hamilton | May 27, 2014 | Blog, Digital Marketing, SEO, Social Media
Google Plus now has more followers than twitter. And with it’s integration with Google Places, it’s become essential for anyone who is wants to do local marketing online. Here’s some insightful thoughts from Fast Company on Google Plus: Plus-One...
by Trevor Hamilton | May 21, 2014 | Blog, Copy Writing
Here’s an excellent article that breaks down the three different buying stages and the kind of content that prospects are looking for: Early Stage Leads: They are trying gathering information about the problem they are facing and how (and if) they can put...
by Trevor Hamilton | Apr 17, 2014 | Blog, Digital Marketing
LinkedIn is Now Considered the Most Influential In this article by Inflection Point, they summarize the results of B2B Marketing’s survey of business social media. A key finding is that 45% said LinkedIn was supporting their business goals vs. 20% for Twitter....
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