Crosstown Carwash

Crosstown Carwash

We had an overall very positive experience with The Story.  We love how the website aligns with our brand.

CLAUDIA DIMONTE, Head of Marketing, Crosstown

The Brief

Crosstown Car Wash is a family carwash business located at two locations in Toronto, one at Jane and Wilson and the other at Dupont and Dufferin.

Crosstown hired The Story Web Design & Marketing to design a very professional website for our car wash.

It was important for Crosstown to get a website that wasn’t boring and conservative.  They wanted a website with pizzazz and that professionally represented their brand to the global community.

The Approach

The Story provided a detailed plan of what was required for the project, including laying out the tasks that Crosstown would be required to complete.  There were weekly meetings to keep the project moving forward.

The Story Web Design created multiple design concepts for Crosstown to consider.  The client felt that they were all excellent.  They chose the design concept that they best liked.

Through the design phase of the complete website, there were multiple changes that were made to align with the look that we wanted.  When the website was being developed, significant effort was made to ensure that they got the looke they wanted.

The Results

“We got a really good looking website that reflects who we are.  That’s my brand.   It represents Crosstown and the message we want to send to the global community.  We love the colours and how it aligns with our logo and signage at our car wash locations.”

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