Why You Must Do It
If your website is delivering the results you want, then you don’t need help. If however, you want better results, something has to change. You MUST use interesting copy that gets emotions involved.
People don’t make decisions based on logic. They say things like “It felt right,” or they have a “gut reaction.” These are emotions that get people to take action.
How to Create Great Copy
A Path Forward
What is a reasonable next step for your prospect to take? Ask them to take it. It could be Buy Now, Sign Up, Register or many more. You need to ask them to do something
Make sure your prospects know how to purchase your solution.
Make it easy.
A Step Forward
Keep in mind that lots of solutions aren't sold on the first visit. Make sure that what you are asking is reasonable for a first-time visitor. Providing a stepping stone resource can be very important. The key is it must be valuable. And it should be perceived as being a quick win to helping them move forward on resolving one of their issues.
Here's How It Works
The Story does a deep dive into your business. We dig in to understand your target markets: what pains they have; what motivates them and more. We explore your products and services how they are valuable to your target market's needs.
The Story uses principles of story telling that are used for movies, books and lots of professional advertising. The copy we write is highly interesting and targeted to be relevant and most importantly, it engages emotionally with your target market.
Get More Leads and Sales
The Story creates compelling calls to action. We create resources that your target market considers valuable. Develop must have resources. We align your advertising and promotion with your website copy so choosing to buy is something your prospects are motivated to do.
About The Story
The Story Web Design & Digital Marketing was founded to tell better stories with websites. The Story focuses on telling better stories with your brand, how your website looks, engaging copy, advertising, social media and high value resources.
We have a team of specialists in
- graphic design
- digital marketing strategy
- search engine optimization
- online advertising and promotion
- conversion rate optimization
- other areas related to digital marketing
What Kind of Copy Do You Want?
Boring, Irrelevant and Dull copywriting delivers:
Interesting, Relevant and Emotionally Engaging copy delivers:
Change Your Business
If you want to generate more business and you need interesting, relevant
copy that engages your target market, get a free initial consultation today.