Websites For Franchises
Franchise Website Design That Scales
Consistent branding, flexible solutions, and websites that drive results across locations.
Challenges Franchises Face
Franchises often fall into the trap of piecing together websites location by location. The result is a patchwork of inconsistent branding, confusing navigation, and customer experiences that vary wildly.
- Branding is inconsistent across franchise locations.
- Some sites look professional, others look dated or off-brand.
- Customers can’t find the right location or contact info quickly.
- Local franchisees struggle to update or manage content.
- The website doesn’t support scalable growth.
Instead of building brand credibility, these issues create confusion, and when customers are confused, they choose someone else.
A franchise website should create a consistent brand experience, while giving local owners the tools they need to succeed.
At The Story, we design scalable franchise websites that work for both franchisors and franchisees. Our approach balances brand consistency with local flexibility, so every location looks professional and customers can find exactly what they need.
We start by clarifying your brand story, then apply it consistently across all locations. From there, we build flexible functionality so franchisees can update what matters locally, like promotions, hours, or contact details, without undermining brand standards.
The result is a franchise website that works as one system: trustworthy, scalable, and designed to drive growth across every location.
Why Story Matters for Franchises
Franchises face unique challenges. Customers expect the same experience in every location, while franchise owners want websites that reflect their local market. That’s why we focus on:
- Scalable website design for franchises that supports growth. Consistent branding online across every location.
- Multi-location website solutions that allow local customization where it matters.
- Clear calls to action that drive customer engagement. Mobile-ready designs so customers can find you anytime.
- Content management systems that make updates easy for franchisees.
With more than 14 years of experience and hundreds of websites launched, we know how to deliver websites that strengthen both your brand and your franchise network.
We’ve built websites for nurseries and growers across a range of industries, including:
- Restaurants and food service
- Health and wellness brands
- Fitness studios and gyms
- Education and tutoring franchises
- Home services franchises
- Retail and specialty shops

1. Clarify and Standardize
We define your brand messaging and design standards so they’re applied consistently across locations.

2. Design for Scale
We create a unified, professional look that can grow as your franchise grows.

3. Build for Flexibility
We develop functionality that allows franchisees to update key information while protecting your brand.
Proof From Our Clients
Strategy meets creativity
Every project begins with planning and ends with design that resonates. We create websites that amplify your unique value and position you to stand apart.
Project Name
Elite IVF
Awards


Overview
Elite IVF ELITE IVF is a global fertility agency for intended parents, egg donors and…
Project Name
Sierra Supply Chain Services
Awards


Overview
Sierra Supply Chain Services Sierra Supply Chain Services is a North American leader in comprehensive…
Project Name
BVD Group
Awards


Overview
BVD Group Historically, BVD Group has been a travel centre, providing diesel fuel, and various…
FAQs About Franchise Website Design
Franchises face challenges that single-location businesses don’t. A franchise website has to balance brand consistency with local flexibility. Without specialized design, each location risks looking different, creating confusion for customers, and weakening the brand. Specialized franchise website design ensures that every site looks professional, scales easily, and supports both franchisors and franchisees.
The key is building a system where brand elements are standardized, but local details can be customized. For example, franchisees may be able to update hours, promotions, or contact info, while design, messaging, and overall structure remain consistent. This approach protects the brand while empowering local owners.
A franchise website should include a location finder, consistent branding, mobile-friendly design, and tools for easy content management. It should also support SEO for both national and local visibility. Features like integrated forms, online booking, or e-commerce (if relevant) can further drive results. Most importantly, it should be built to scale as your franchise grows.
Your Franchise Website Built for Growth
Your website should unify your brand, support your franchisees, and scale as you grow.